Dear Customer&Friend,

When I thought of starting a customer appreciation at SRE corp I noticed that every other program I have looked at ad a shallow side. The rebate program was the most flawed and ill conceived, yet the most widely accepted and abused by the Issuer (The giver corporations). I wanted a program that was both exciting simple to understand as well as easy to administer and track, and I wanted to give compounded reasons to use.

What I cameup with is this:

With any purchase from US you are issued a credit equal to the amount spent that can be used on your next purchase from us in its entirety providing it does not exceed 25% of the new purchase.For example: if you make a $100 purchase you are issued a $100 bonus to be redeemed at SRE toward future purchases.
Next you make a purchase of $ 500 from us and at this point you can use your entire credit you are holding because it amounts to 20% of the new purchase. At this point you are issued a new credit of $ 400 to be used on the next purchase.
Suppose instead that you make first a $ 1000 purchase and you get a $ 1000 toward future purchases. If at this point you make a $ 100 purchase you can only use $ 25 of the$ 1000 credit you are holding toward the new $ 100 purchase but at this point you are issued a new credit of $ 75( the net amount you spent )to be added to the $ 975 you still have in your account. You now have a $ 1050 toward future purchases.

This is essentially how it works our "Sre customer reward program"